Author: Mini Thomas

Tourism Diplomacy For Global Branding As A Component Of Viksit Bharat Tourism has become one of the strongest forms of soft diplomacy, allowing countries to showcase their cultural values, heritage, and contemporary life to the rest of the world. In India, this potential has been encapsulated within the larger vision of Viksit Bharat 2047—a roadmap which aims to take India from a developing country to a fully developed country by the 100th anniversary of independence. The Ministry of Tourism is leading the charge for this initiative, providing opportunities above and beyond tourism to experience India’s multifaceted culturally and natural heritage,…

Tourist Safety In High-Risk Tourist Destinations: A Priority For Growth For Indian Tourism Tourism is an economic factor, a catalyst for growth, and exemplifies a nation’s openness and contribution to global diversity. As India promotes and develops itself as a significant global travel destination, establishing a safe and secure environment for all tourists will always be everyone’s consideration, including the Government of India . The Government of India understands that a safe travel environment is important not only for the well-being of tourists but also for branding the country as welcoming and safe. Although the safety and security of visitors…

Canada’s Travel & Tourism Sector to Reach Record Levels in 2025 But Risks Are Emerging Canada’s Travel & Tourism sector is forecast to contribute almost $183BN to the economy in 2025, setting a new record and continuing the country’s impressive growth streak, according to new data from the World Travel & Tourism Council (WTTC). WTTC’s latest Economic Impact Research (EIR) reveals that the sector is also set to support 1.8MN jobs this year. This represents a major milestone that cements tourism’s role as a pillar of the Canadian labour market and reflects a continued strength in the sector. But while…

Frankfurt’s “Sounds of Rainbow” Festival Blends Music, Identity, and Inclusion This past weekend, Frankfurt was the center of another intercultural meeting. The ninth annual “Sounds of Rainbow” festival took place at the BiKuZ Cultural Center in Frankfurt-Höchst on Saturday night, bringing with it a riot of color and rhythm. Visitors from all around the Rhine-Main region attended the event, which drew hundreds of people. The festival, which began as a small-scale project by cultural workers, has grown to become a regular event on Frankfurt’s cultural calendar. This year’s festival had some extremely memorable moments and once again centered on music,…

image source: Klook Image source: icelandtours Iceland’s capital, Reykjavik, is a place where city life meets the raw power of nature. As the northernmost capital in the world, it offers visitors the chance to experience one of the most breathtaking landscapes on the planet. Surrounded by volcanoes, glaciers, and geysers, Reykjavik is the perfect starting point for exploring Iceland’s natural beauty. It’s a land of contrasts—where fire and ice shape the land—and Reykjavik is the gateway to it all. Why Reykjavik and Iceland Should Be on Your Travel List Reykjavik and Iceland as a whole are like nowhere else on…

image source: WWFAustralia image source: Earthjustice Nestled high in the Peruvian Andes, Machu Picchu is a breathtaking destination that has captured the imaginations of travelers for centuries. With its mist-shrouded ruins and awe-inspiring views, this ancient Inca city stands as a testament to the ingenuity and craftsmanship of the civilization that built it. Perched at 7,970 feet (2,430 meters) above sea level, Machu Picchu is a place of mystery and beauty, making it a must-see for anyone seeking adventure, history, and natural wonder. Here’s your complete guide to experiencing this iconic destination, from its rich history to the best ways…